Autoexperten

The Storm Commerce platform gives Autoexperten a robust ecommerce solution in a complex world.

About Autoexperten

Autoexperten is a nationwide auto accessories and spare parts chain with around 70 stores and 410 affiliated workshops. The company also sells vehicle equipment to workshops and auto repair services.

In January 2015, Autoexperten launched its online car parts store. With over 300,000 spare parts and accessories, Autoexperten wanted to reach a larger target group and persuade more customers to buy from them. The ecommerce solution would complement and reinforce in-store sales and take advantage of the existing store network in order to compete with pure ecommerce vendors.

www.autoexperten.se

Assignment

Autoexperten’s ambition was to get away from the typical industry approach and create a website that is user-friendly, even for those of us who are less knowledgeable about cars.

The Storm Commerce platform addresses all the challenges faced by Autoexperten, including integrations with multiple internal and external systems, as well as management of a very large and complex range of products that is subject to stringent advanced compatibility requirements. Other challenges include the complexity of monitoring different warehouses that have to interact with each other, tracking the stocks held by the affiliated stores in order to provide accurate stock balances in real time and the implementation of the necessary reservation logic, including availability countdowns.

Sportson • B2C & B2B

Spendrups • B2B

Blåkläder • B2B

Cervera • B2C

Adlibris • B2C

Kitchentime • B2C

Svenska Färghusgruppen • B2C

Swedish Match • B2C

Sportson

Sportson was founded in Gothenburg in 1980 and is today run as a franchise concept with 23 stores in 14 locations around the country. Sportson sells top-branded bicycles.

With Storm Commerce platform, the cycling specialist chain Sportson has started selling directly to consumers via e-commerce and established solutions and concepts to meet new demands from both the private and public sectors.

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Spendrups

Since the foundation over 100 years ago, Spendrups Breweries have grown into Sweden’s leading brewery. Despite its size, the family has never renounced the proximity to the soul of the beer and its craftsmanship. With Storm Commerce, Spendrups has received a consumer-inspired e-commerce solution that targets the company’s B2B customers.

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Blåkläder

Blåkläder is one of the largest manufacturers of workwear in Sweden and is active on the international market via resellers and direct sales to larger companies.

Storm Commerce provides a robust B2B ecommerce solution and an advanced PIM implementation for multiple markets.

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Cervera

Cervera,  founded in 1987, is Sweden’s leading chainstore for high quality kitchen products and home styling products.

By using Storm Commerce, Cervera has obtained a stable and scalable platform that is well suited for omnichannel and 3PL solutions.

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Adlibris

Adlibris was founded in 1997 and is one of the major pioneers of Swedish eCommerce.

Adlibris exemplifies how Storm Commerce can be used to offer a very extensive range of products on several different markets with minimal manual intervention.

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Kitchentime

KitchenTime was founded in 2013 with a vision to establish itself as the leading Nordic online retailer of kitchen equipment. Via acquisition of Confident Living and the formation of Kitchentime Group, the company has broadened its product range and is one of the fastest growing ecommerce companies in the Nordic today.

Storm Commerce allows KitchenTime to streamline the management of its large and rapidly growing product range and focus on automated technology-driven ecommerce.

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Svenska Färghusgruppen

Svenska Färghusgruppen, is a central organization for 17 paint retailers in Sweden. The stores have traditionally handled most of their sales in stores, thanks to their local presence.

With its e-commerce initiative, Svenska Färghusgruppen wants to reach out to a broader market and increase sales to private individuals. The new e-commerce solution gives the retailers the opportunity to strengthen their local brands and increase sales.

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Swedish Match

Swedish Match is a traditional B2B producer that has played an important role in the industrial and commercial sector in Sweden since the early 20th century. 

With Storm Commerce’s headless platform, Swedish Match has gone from traditional sales through retailers to direct online sales offering a seamless shopping experience in all channels.

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