Däckia

Storm Commerce allows the use of advanced compatibility logic

About Däckia

Däckia is one of the biggest tyre service chains in Sweden, with a growing network of workshops throughout the country. The chain includes 98 Däckia workshops and 51 partner service centres. Däckia stocks a wide range of tyres and rims, and provides leading brands for everything from large construction plant to wheelbarrows. Since 2012, the company has been owned by Pirelli.

Däckia’s approach to eCommerce focuses on private individuals. Using the online store, customers can easily find the right tyre and size, order tyres and book a fitting at any of the company’s service centres.

www.dackia.se

Assignment

The Däckia range includes a large selection of tyres, all of which are available in a number of different sizes and have unique characteristics, which makes a powerful PIM absolutely essential. Storm Commerce can easily handle Däckia’s complex variant structures and allows the use of advanced compatibility logic to enable fitters to find the right tyre for customers vehicles and match the tyre to suitable rims, accessories and services. In addition, packaging of products and services is linked to different fitters.

Däckia’s eCommerce solution also features availability logic from over 100 workshops, as well as integrated appointment booking for services in conjunction with product orders.

Sportson • B2C & B2B

Spendrups • B2B

Blåkläder • B2B

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Adlibris • B2C

Kitchentime • B2C

Svenska Färghusgruppen • B2C

Swedish Match • B2C

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Adlibris

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Kitchentime

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Svenska Färghusgruppen

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With its e-commerce initiative, Svenska Färghusgruppen wants to reach out to a broader market and increase sales to private individuals. The new e-commerce solution gives the retailers the opportunity to strengthen their local brands and increase sales.

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Swedish Match

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With Storm Commerce’s headless platform, Swedish Match has gone from traditional sales through retailers to direct online sales offering a seamless shopping experience in all channels.

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