Hylte

With Storm Commerce, Hylte can realize their unique requirements and get a flying start from idea to released functionality.

About Hylte

Hylte is a family-run business that was founded in 1911. They sell equipment in Hunting, Leisure and Agriculture and are the leading company in the business in Sweden. In 2018, Maskinklippet, which sells equipment in Forest & Garden was acquired. In 2019, Duabhuset, which sells Machines & Tools was acquired in addition.

At Hylte, the term “extreme customer care” is used around their attitude towards customers, and their strength lies in their knowledgeable staff who have extensive experience of what they sell.

Assignment

Hylte had outgrown its old e-commerce solution where the frontend and e-commerce backend were closely interlinked and created problems for further development. A time-consuming and cumbersome solution had to be changed to an open and flexible one.

With Storm Commerce, Hylte was able to create a flexible solution with few limitations. Now they have an open structure that allows them to use the system according to their own wishes. Short lead times from idea to released functionality is now a reality.

Examples of other systems in the solution:

ERP: Microsoft Dynamics 365 Business Central

CMS: WordPress

POS: Sitoo

Search: Algolia

Hylte • B2C

Royal Design Group • B2C

Sportson • B2C & B2B

Spendrups • B2B

Blåkläder • B2B

Cervera • B2C

Adlibris • B2C

Kitchentime • B2C

Hylte

Hylte was founded in 1911 and sells equipment in Hunting, Leisure and Agriculture. They are the leading company in the business in Sweden. Other brands in their portfolio are Maskinklippet and Duab-huset, selling equipment in Forest & Garden as well as Machines & Tools.

With Storm Commerce as the engine in their e-commerce solution, Hylte got a competent and powerful system with great flexibility.

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Royal Design Group

Royal Design Group is the Nordic region’s leading e-commerce player in design, furniture and home decoration. The ambition is to offer the top leading brands in design for the entire home at the right price and being the first choice for the consumer.

With Storm Commerce engine, Royal Design got a unique best-of-breed solution that is scalable and flexible for future business demands in a global market.

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Sportson

Sportson was founded in Gothenburg in 1980 and is today run as a franchise concept with 23 stores in 14 locations around the country. Sportson sells top-branded bicycles.

With Storm Commerce platform, the cycling specialist chain Sportson has started selling directly to consumers via e-commerce and established solutions and concepts to meet new demands from both the private and public sectors.

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Spendrups

Since the foundation over 100 years ago, Spendrups Brewery has grown into the leading brewery in Sweden. Despite its size, the family has never renounced the proximity to the soul of the beer and its craftsmanship.

With Storm Commerce, Spendrups has received a consumer-inspired e-commerce solution that targets the company’s B2B customers.

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Blåkläder

Blåkläder is one of the largest manufacturers of workwear in Sweden and is active on the international market via resellers and direct sales to larger companies.

Storm Commerce provides a robust B2B ecommerce solution and an advanced PIM implementation for multiple markets.

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Cervera

Cervera,  founded in 1987, is Sweden’s leading chainstore for high quality kitchen products and home styling products.

By using Storm Commerce, Cervera has obtained a stable and scalable platform that is well suited for omnichannel and 3PL solutions.

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Adlibris

Adlibris was founded in 1997 and is one of the major pioneers of Swedish eCommerce.

Adlibris exemplifies how Storm Commerce can be used to offer a very extensive range of products on several different markets with minimal manual intervention.

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Kitchentime

KitchenTime was founded in 2013 with a vision to establish itself as the leading Nordic online retailer of kitchen equipment. Via acquisition of Confident Living and the formation of Kitchentime Group, the company has broadened its product range and is one of the fastest growing ecommerce companies in the Nordic today.

Storm Commerce allows KitchenTime to streamline the management of its large and rapidly growing product range and focus on automated technology-driven ecommerce.

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